Image search
writemarketdesign.blogspot.com
Marketing Mishaps: Using TOO MANY FONTS on a single mailer
Marketing Mishaps: Using TOO MANY FONTS on a single mailer There's an old rule of thumb when it comes to designing an ad, mailer, or other marketing piece that involves copy: unless you are a very gifted graphic designer, limit yourself to TWO fonts. In case you doubt me, here it is from the Creative Marketing Guru blog: Why It's Ugly Too many fonts. Use only 2 fonts per marketing piece, max. Change in a typeface signals a change in function or purpose - restrain yourself! Care to see an…
... more
